Client: Nintendo EMEA
Agency: Accenture Song
Role: Creative / Scriptwriter
THE NINTENDO BEFORE CHRISTMAS
How can we celebrate the joy of Xmas across the latest Nintendo software and hardware, and encourage families to come together and share in the seasonal fun?
Let's get families all around Europe to power up their Christmas. We created a suite of festive themed ads across Nintendo New 3DS, Nintendo Wii U and the latest game titles to get people ready for a Winter of gaming – localised on TV and radio across EMEA. We even partnered with The Vamps to create a series of seasonal YouTube content with their fans to bring the festive cheer.
The Xmas TVCs were run as headline spots in the breaks of prime time TV shows like The X Factor and turned into Dolby Surround cinema commercials to bring the cheer before festive blockbusters.